What Are Double Sided Stickers?
Double sided stickers are printed on both faces with an opaque block layer between them, so each side reads as its own clean graphic. When you apply them to glass, your artwork is visible from inside and outside at the same time. That makes custom double sided stickers one of the most efficient tools a storefront has: one sticker, two audiences, zero extra install work.
Most people discover them at entrances — the classic "push / pull" door sticker — but they earn their keep everywhere glass is involved. Shop windows, office partitions, vehicle windows, display cases, and transparent packaging. Whatever the surface, the effect is the same: your branding works, whichever way a person is looking.
Why Brands Choose Double Sided Stickers
- Double the exposure for one print run. A passerby sees your message from the street; a customer sees the same message inside. Two impressions, one product.
- Two messages in one spot. Promotional offer on the outside, opening hours on the inside — or your logo front and back.
- Made for glass. Unlike a one-sided label, nothing behind the sticker bleeds through and muddies the color.
- Built to last. Waterproof vinyl, UV-resistant inks, and permanent or removable adhesive that matches how long you need it up.
- Low-cost, high-visibility marketing. Cents per unit compared with any other storefront advertising.
Double Sided Stickers vs Regular Stickers
If you mainly label boxes or laptops, a standard die-cut sticker is the right call. If the sticker sits on glass or clear packaging and needs to be read from both directions, go double sided. Here's the difference:
|
Regular Sticker |
Double Sided Sticker |
|---|
| Visible from |
One side only |
Both sides |
| Best on |
Cardboard, paper, laptops, packaging |
Glass doors, shop windows, vehicle windows, clear containers |
| Opaque block layer |
Not required |
Included (stops show-through) |
| Artwork |
One file |
Two files, one per side (mirror print optional) |
| Ideal for |
Branding and product labels |
Entrance doors, window promotions, signage |
Where to Use Custom Double Sided Stickers
Because they read from both directions, double sided stickers fit a handful of high-visibility jobs:
- Shop windows and storefronts. Turn your glass into an always-on ad, whether you're open for business or closed for the night.
- Push-pull entrance doors. The classic two-sided door sticker — "Push" outside, "Pull" inside — keeps foot traffic moving into the store.
- Vehicle windows. Company cars, delivery vans, and food trucks that advertise from both sides of the glass.
- Packaging and bottles. Branding on the outside, ingredients or instructions on the inside, all on one clear container. Pair with custom product labels for a complete look.
- Office and retail partitions. Wayfinding, logos, and staff notices that need to work on both sides of glass dividers.
Need a different finish? We also produce clear vinyl stickers, die-cut stickers, and kiss-cut sticker sheets.
Materials, Sizes, and Finishes
Double sided stickers are printed on opaque white vinyl for maximum color pop, or transparent vinyl when you want the glass to show through. Both are waterproof, scratch-resistant, and available in matte, gloss, or soft-touch finish. Sizes run from small part-number labels all the way up to large storefront panels, cut to any die-cut shape you need. For clear-packaging jobs that also need scannable links, ask about custom QR code stickers on a second face.
How We Print Them — In-House, On Our Own Presses
Every double sided sticker is printed in-house on digital presses at full-color 300 DPI with UV-resistant inks, then laminated and die-cut to your artwork. The two faces are printed separately with an opaque layer sandwiched between them, so light can't turn one side's colors into a shadow behind the other.
- Inside-glass (reverse) print. If a sticker mounts inside a window to be read from outside, the artwork is mirror-printed and the adhesive is applied to the print face. We set this up for you and show it on the proof.
- Same or different artwork per side. Print an identical logo both ways, or run a promotion outside and your hours inside.
- Free digital proof. You approve both faces, the adhesive side, and the placement before we run anything.
- Free design support. Send rough files and our design team will prepare them for double-sided production at no extra cost.
Double Sided Artwork Checklist
To keep the proof clean and production on schedule, send files that follow these five rules:
- One file per side — separate AI, EPS, PDF, PSD, or high-res PNG at 300 DPI.
- 1/8" bleed on all edges so die-cut shapes finish clean.
- Tell us which side faces the street (or the outside of the glass).
- Note any mirroring for inside-glass mounting — or let us flag it on the proof.
- Keep text clear of the cut line by roughly 1/8".
How to Apply Double Sided Window Stickers
Installation takes roughly ten minutes per pane with the wet method:
- Clean the glass with isopropyl alcohol and dry it fully.
- Mist the glass with soapy water and peel the sticker from its liner.
- Position the sticker — confirm which face is the outside before pressing.
- Squeegee from the center outward to push air and fluid to the edge.
- Press the edges firmly and leave the sticker to cure for 24 hours.
Pricing, Turnaround, and Minimums
Custom double sided stickers start at a minimum order of just 100 units, with per-unit pricing that drops as your quantity climbs. Standard production runs 15–18 business days, rush options are available for launches, and shipping is free across the US. Every order includes a free digital proof and free design support, so you get exactly the sticker you approved — the first time.
Tell us your size, two designs, and quantity in the quote form above and our production team will confirm material, finish, and pricing within one business day.
